Training: "Market Research for Microfinance Institutions"
New Delhi, March 11, 2008 (Arth - The Centre for Financial Research)
Specifically, the training is aimed to:
- Augment understanding of the 'financial landscape' in which the institution is operating
- Augment knowledge of methods to understand consumer psyche and preferences in general and to gauge their perception of the institution and its services in particular
- Enhance knowledge and skills to objectively comprehend product attributes such as price, delivery channel, repayment terms etc.
- Impart skills for assessment and analysis of risk/vulnerability and to gauge business opportunities.
For more info, please visit http://www.responsenet.org/show.detail.asp?id=7868.
>> View Article | created on: 02/19/2008