Programs & Projects

Strategic Sales Management (Open Program)


To excel in today’s competitive marketplace, you must put sales leadership at the top of your agenda. This new high-impact 4-day seminar will help you do that.  Join some of the world’s leading professors in the area of sales as you learn to turn sales into your company’s competitive advantage. Never before have companies had access to this powerful teaching team – we’re assembling them for the first time ever to help companies like yours optimize sales operations and increase sales. In the program, we’ll guide you through the process of: Developing a strategic view of sales leadership; Examining how sales leadership is structured and optimized in today’s organizations; Exploring for the tactical and resource requirements of sales leadership; Identifying how sales leadership syncs the organization’s broader strategic activities

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