Making better investments at the base of the pyramid
London’s Base of the Pyramid Impact Assessment Framework explores how ventures influence the well-being of local buyers, sellers, and communities. It guides managers through a detailed look at an organization’s effects on those constituencies in three areas: economics, capabilities, and relationships. The framework examines negative as well as positive effects—for instance, whether activities that increase the income of the poor also prompt them to mistreat arable land. It helps managers focus success measures on the most likely high-magnitude outcomes.