Sproxil: Saving Lives Through Technology and Social Enterprise
As he read the media reports on Sproxil’s successful completion of the first phase of the company’s work in Nigeria, Ashifi Gogo wondered if such successes would be one of very many for Sproxil or if it was one of a kind. Sproxil now had a proven technology in place and Gogo had identified the regions he would like to enter with his technology. But he was still reviewing data on national markets to determine which markets to enter, as well as the right business model to use: a pure for-profit model or a social enterprise. Sproxil had started making revenue in 2010, but now Gogo had to find sources of commercial investment to build the Sproxil brand and keep it sustainable